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Christina Bicchieri - Trendsetters & Social Change

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February 19, 2016
3:30 pm - 5:00 pm
Mershon Center for International Security Studies

The Mershon Center for International Security Studies presents

 

Trendsetters & Social Change

 

Cristina Bicchieri

 

Abstract: Trendsetters are the "first movers" in social change. To study the dynamics of change, we need to study the interplay between trendsetters' actions and individual thresholds. It is this interplay that explains why change may or may not occur. 
 
Cristina Bicchieri is the S.J.P. Harvie Chair of Social Thought and Comparative Ethics, and professor of philosophy and psychology at the University of Pennsylvania. She is the director of the Behavioral Ethics Lab and the Penn Social Norms Consulting Group. 
 
Bicchieri works on social norms, their measurement and behavioral/field experiments on norm change, cooperation and fairness on social networks.  Her most recent work looks at the role of trendsetters in social change, and how network structures facilitate or impair behavioral changes.
 
Register here for the event.